Stop throwing SDRs at Prospecting. It’s Time to Automate.

The SDR-AE model was created to make sales organizations more predictive. And it worked. Kind of. Sales did get more strategic and data-driven. But the SDR-AE model evolved as a solution that was essentially structured to solve problems the sales organization faced, not problems the customer faced. SDR-AE was ‘designed and built to make the…

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